Seat board
A seat is a country plus a kind of feedback plus a child age band. We cap each one so the group stays small — when a cohort fills, it closes and the next applicants go to its waitlist.
United Arab Emirates · 0–12 months
Use a pre-launch product at home for 4–6 weeks and tell us what broke.
United Arab Emirates · 1–3 years
Use a pre-launch product at home for 4–6 weeks and tell us what broke.
United Arab Emirates · Any age, incl. expecting
React to names, packs and claims before they go to print.
United Arab Emirates · Expecting – 5 years
A 45-minute video call with our product team. Small group, deep input.
Saudi Arabia · 0–3 years
Use a pre-launch product at home for 4–6 weeks and tell us what broke.
Saudi Arabia · Any age, incl. expecting
React to names, packs and claims before they go to print.
India · 0–5 years
Log what you buy and why, in a two-minute monthly diary.
India · 1–5 years
Use a pre-launch product at home for 4–6 weeks and tell us what broke.
United Kingdom · Any age, incl. expecting
React to names, packs and claims before they go to print.