Talaa

Talaa Parent Panel · Standing research panel

Parents decide
what we build

Talaa is a house of brands for parents — pregnancy through age ten. Before any product reaches a shelf, a panel of parents has already used it, argued with it, and told us what to change.

This page is the door to that panel. Seats are limited and split by country and by the kind of feedback we need, so the room stays small enough that every voice actually lands.

About 13 minutes in total, across 5 stages you can pause and resume.

Seats right now

Live

286

seats open of 297 across 3 markets

United Arab Emirates144 open
India74 open
Saudi Arabia68 open
Break it down by feedback type →

11

parents on the panel

14

children represented

8

cohorts recruiting

3

markets

The deal, in plain terms

A panel seat is a commitment. Here is exactly what it costs you.

01

What we ask of you

Honest reactions to real products — most of it from your phone, at home, on your own time. A few hours a quarter, never a hard sell.

  • Short tasks, clear deadlines
  • Say no to any single study
  • Leave the panel whenever you like

02

What you get

Products before anyone else has them, paid vouchers for your time, and a direct line to the people designing them.

  • Keep what you test
  • Paid per study, not per hour of forms
  • Your notes go to the product team, unedited

03

What we never do

We are not a mailing list and we do not sell data. Your identity documents exist for one purpose: proving you are a real parent, once.

  • No selling or sharing your data
  • No photos of your children
  • Nothing public unless you tick it

How it works

Four steps, one of them ours

  1. 1

    Pick a seat

    Choose the country and the kind of feedback that fits your family. Each seat says what it asks and what it pays.

  2. 2

    Apply in stages

    5 short stages — about you, your household, your children, verification, consent. Save and come back as often as you need.

  3. 3

    We check it

    A reviewer confirms you are a real parent and that the seat fits. If something is missing we ask you for that one thing, not the whole form again.

  4. 4

    You are in

    You get the seat, or a place on the waitlist if the cohort filled while you were applying. Either way you hear back.

Who is already here

Real parents, deliberately unidentifiable

Every card below is a live panel member who ticked a box saying we could show these facts. No names, no photos, no cities unless they asked for it. Members who opted out do not appear at all.

M
In-home product testing

Mother · United Arab Emirates

With a 3-year-old son.

Joined August 2026

M
1:1 interviews

Mother · United Arab Emirates

With an 18-month-old and a 5-year-old.

Speaks Arabic, English

Joined August 2026

F
Concept & packaging feedback

Father · United Arab Emirates

With a 4-year-old.

Joined August 2026

M
In-home product testing

Mother · Saudi Arabia

Family details kept private. Currently expecting.

Joined August 2026

M
Monthly diary study

Mother · Bengaluru, India

With a 4-year-old and a 7-year-old.

Speaks English, Malayalam, Hindi

Joined August 2026

M
In-home product testing

Mother · United Arab Emirates

With a 5-month-old.

Joined August 2026

M
In-home product testing

Mother · United Arab Emirates

With a 2-year-old daughter.

Joined August 2026

M
Concept & packaging feedback

Mother · United Arab Emirates

With a 4-year-old.

Speaks Arabic, English

Joined August 2026

M
Concept & packaging feedback

Mother · Saudi Arabia

With a 2-year-old.

Joined August 2026

Privacy

You choose what is visible, field by field

The consent stage is not a single checkbox at the bottom of a form. It is its own stage, and it lists every fact that could ever appear publicly with a tick next to it. Untick it and it is gone — from the wall, from the counts, from everywhere but our reviewer's screen.

Read the full data note

Questions parents actually ask

Why do you need an ID document?+

Panels attract fraud — the same person applying ten times for ten vouchers. One ID check, done once, keeps the seats for real parents. A reviewer looks at it, matches it to your short selfie video, and marks it verified. It is never shown on the site, never attached to your feedback, and never given to a brand.

Can I fill this in over several sittings?+

Yes. The application is split into five short stages and each one saves on its own. Close the tab whenever you like and sign back in with your email — you will land exactly where you stopped.

What appears publicly about me?+

Only what you tick, and only ever in a coarse form: a role, a country, your children's ages. Never your name, your email, your address or your documents. You can also choose to appear nowhere at all — it does not affect your application.

What if all the seats are taken?+

You can still apply, and we will review you for the waitlist. Seats open as studies end and as we launch new markets — waitlisted parents are offered them first, in order.

Can I leave and have my data deleted?+

At any time, from your status page or by emailing us. Deletion removes your documents and your personal details permanently.

Ready to take a seat?

Start now, stop whenever. Nothing is submitted until you say so.

Start your application